Browsing content tagged marketing

Paradigm Mall issue: My social media perspective

By now, many of you who are active on the Malaysian social mediascape would have heard about the disaster on Paradigm Mall’s Facebook page a week ago. In response to complaints about elevators at the new shopping mall, someone with administrator access to the page took a rather unpopular tone – sarcasm. Such a reaction […]

Only botak-heads need apply

Talk about interactive advertising! I’ve always admired great advertising minds for their creativity but I don’t think I’ve  ever encountered anything like this before. Yup, Air New Zealand is looking for people who are “follically challenged” or willing to shave their heads to wear a henna tattoo with a message at the back of their […]